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Coaching for the World Cup of Life

[From a keynote address to the New Zealand Association for Psychological Type, July 2, 2011]
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My favorite definition of coaching comes from the origin of the word “coach”: a vehicle for taking valuable people from where they are to where they want to go. Using personality type in my coaching practice improves my ability to show those I coach that I value each client, their time, their goals and aspirations, and their unique way of being.

Chances are, if you use type you’re coaching someone. A child? A friend? Clients during teambuilding or conflict resolution? Life coaching clients who are trying to balance priorities or find meaning? All of these are legitimate coaching vehicles for helping valuable people head in a direction that is right for them. To me, that’s coaching for life’s “World Cup.”

World Cup Coaching

Of course, the most common usage of the word “coach” refers to sports. As I prepared this talk, I ran across an article called “Rugby High-Performance Coaching” by Ben Pierce, which described the five key goals that the All-Black coaches have for each player. And, I’d say these are my top goals for every client I coach!

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